Bo Bennett, PhD
Bo Bennett, PhD

Self Publishing

2026-11-08 3:07 self publishing

If you're enjoying this podcast, check out HostingAuthors. Visit HostingAuthors today. www.hostingauthors.com


Welcome to “Self Publishing,” an episode about building a professional online home for your books. For independent authors, a website can do more than introduce you to readers: it can bring your books, updates, and ways to stay in touch together in one place. Today, we’re looking at a SaaS platform designed to help authors create polished book-landing websites without needing to build everything from scratch.

First, the platform is built around the book itself. A landing page gives each title a place to shine, with room to introduce the story and guide interested readers toward the next step. That’s useful whether you’re launching your first novel, publishing nonfiction, or building a catalog over time. Instead of relying on a single social media post to explain what you’ve written, you can point readers to a dedicated page that’s available whenever they want to learn more.

Second, getting started doesn’t have to mean committing to a monthly bill. The free tier gives authors a way to create a presence and explore the platform before upgrading. As your needs grow, paid plans range from $9 to $29 per month, with higher tiers unlocking additional tools and capacity. That gives writers room to begin simply and choose a plan based on how their publishing work develops, rather than paying for features they don’t need right away.

Those paid features can support a more complete author platform. Depending on the tier, authors can add more books, connect a custom domain, and create a blog or podcast. They can also make use of bookstores and mailing lists. Each of these features serves a different purpose: a custom domain makes your site easier to share, a blog or podcast gives you a place to publish ongoing content, and a mailing list can help you keep in touch with readers who want to hear from you directly.

That flexibility matters because self publishing rarely looks the same from one author to the next. One writer may need a clean home for a single book, while another is managing several titles and wants to share regular updates. The platform’s tiered approach lets authors start with the basics and expand their site as their catalog, audience, or creative plans grow. The goal isn’t to add every feature just because it’s available; it’s to build a useful online presence that fits the way you work.

Ultimately, a professional author website is a practical part of sharing your work. It gives readers a clear place to discover your books and gives you more control over how you present them online. If you’re exploring self publishing, start by thinking about what readers need to know, then choose the tools that help you deliver that experience. You can begin with a free site and add more capabilities over time. A strong author platform doesn’t have to be complicated—it just has to make it easier for the right readers to find your work and stay connected.